About Wendy

Wendy Buchanan, The Global Authority in Eyewear Image

Founder Perceptions Eyewear Inc.,

Creator of the Eyewear Styling training system,  Be Spectacular

 

“It’s not just the compliment: it is the conversation that starts around eyewear.”

Wendy Buchanan, celebrated worldwide as the Eyewear Image Expert, is a dynamic force in the optical and fashion industries. As a Registered Optician, Image Consultant, and Style Trainer, Wendy blends her profound optical expertise with a flair for style to offer an unparalleled, personalized eyewear styling experience. Since founding her innovative service in Toronto in 1997, Wendy has been redefining eyewear fashion with a fresh, engaging approach.

A serial entrepreneur, Wendy was honored with a nomination for the prestigious International Optician of the Year award, recognized for her groundbreaking three-step eyewear styling process. Her dedication to crafting a bespoke Eyewear Styling Experience is matched only by her passion for making each client look and feel extraordinary.

Distinguished as the Trailblazing Entrepreneur for Women in Canadian Optical, Wendy’s influence extends beyond her client base. She is a sought-after contributor to leading optical industry magazines and TV fashion segments, where her style insights are eagerly anticipated.

Wendy’s impact is global; she serves as a mentor and cheerleader for eye care professionals worldwide, inspiring and empowering them to excel in their craft.

 

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